Bucketlist
Is a user generate travel app
Role: Product Designer
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Team: Tyler Byron, Chad Harms.
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Timeline: 10 weeks
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Deliverables: MVP for a responsive website
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Tools: Figma, Marvel, Pen, and paper.
Problem Space
Travel and tourism are a giant economic marketplace. As a vacationer, you want to get the most bang for your buck, while not missing out on any hidden adventures or amazing places to eat.
Secondary Research
Gen Z’s and Millennials are the highest spenders when they travel they spend around about $3,500 per trip and $60 a day.
90% of Gen Z say their international travel decisions are influenced by social media.
35% of millennials will stay in an upscale luxury resort and hotel.
72% of travelers plan on traveling over the next 12 months.
Photo by yousef alfuhigi on Unsplash
HMW inspire people's travel dreams thru digital technology?
Interview Insights
Pain points
"What if I go to a place and do not get to see all the cool stuff"
"I want to get the most for my money"
Motivations
"I want to share my trips and see what trips people are taking"
"I want to influence people into taking the same trips"
"I want to earn an income off my posts"
Ideation
Next Steps
Get "Guru's" to promote the brand
Build out the mobile version of the app
Work with airlines and hotels to get discounts for members